Alternative text, often called "alt text," is a text description used for non-text elements, such as images, to convey the same information to users who may not be able to see the visual content. This ...

In this guide, you will learn about alternative text (known as alt text): what it is, why it is important for on-page SEO, how to use it correctly, and more. It’s often overlooked, but every image on ...

Tall hamburger with a hand reaching for it. The introduction to the article, surrounded by a collection of examples of alt text, displayed over blank boxes, arranged in a scattered formation.

Making your online content and social media profiles accessible to the majority of people stumbling across your posts is an intentional practice. From Instagram and Twitter photo descriptions to ...

Image alt text is important for accessibility and beneficial for SEO. But if you have lots of images on your website, manually writing alt text for all of them will be time-consuming. This article is ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. In recent years, Pew Research Center has been thinking more intentionally about ...

Alt text is a short written description of an image that describes the appearance, content and/or function of an image. Screen readers read the alt text aloud to website visitors, allowing them to ...

Screen readers can announce alternative text (or alt text) for images to help ensure that all users can have an equivalent experience. When you add an image to a document, it is your responsibility to ...

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In the midst of absolutely no internal chaos whatsoever, Twitter’s accessibility team launched a much-requested feature test. Ten percent of users, who make up the test group, will be served reminders ...

To add alt text to images in PowerPoint, or edit an image's existing alt text, select the photo and choose "Edit Alt Text…" from the Picture Format toolbar. When you add an image to PowerPoint, the ...