Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. We’re in a time when the business landscape constantly shifts into ...
The initiative by the standards organization could bring traditional 1D barcodes into the 2D world of data matrix and QR-codes. After five decades of barcode use at the point of sale, the technology ...
To marvel at the choice and convenience of modern shopping, go visit your grocery-store mustard aisle. My local Whole Foods sells more than 20 different kinds: basic yellow mustard and Grey Poupon, ...
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