Six months after Evofem Biosciences launched its Phexxi contraceptive, it's back with a hip and irreverent TV campaign targeting a millennial audience. Airing for the first time on Valentine's Day, ...
With an TV ad that begins “Welcome to my vagina,” does a brand even need a celebrity to get viewers’ attention? Evofem Biosciences isn’t taking any chances. Its latest Phexxi birth control commercial ...
Marissa is 35 years old, married, with a first grader and a stressful job as a sonographer. To take the edge off, she watches TV — soapy dramas on Hulu, mostly, like Shadowhunters and Motherland: Fort ...
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