Crisis communication strategies include being transparent, acting quickly, training spokespeople and using social media to ...

When a crisis hits, how your brand communicates about it can either preserve trust with consumers or deepen the damage. Having a clear, actionable communications strategy in place before you need it ...

Think about all the ways you access information: emails, texts, news, social media, even word of mouth. Now imagine trying to manage every single one in response to a crisis — one that may still be ...

Crisis communication is an imperative skill in the modern business world — a carefully prepared blueprint that a company follows to address a crisis and maintain its reputation. When developing a ...

Crises happen when they are least expected, which is why every organization should have a crisis communication plan in place. Crises communications refers to information that is shared when an event ...

During my 25 years in journalism, including on-air at CBS News and leading the national investigative unit at Hearst Television, I spoke to a lot of schools and institutions of higher education. Some ...

WASHINGTON, Sept. 4, 2025 /PRNewswire/ -- Less than 50% of U.S. companies reported having a formal crisis communication strategy in place (Capterra, 2023), making it one of the most overlooked yet ...

BLACK HAWK, Colo. — When hurricane-force winds tore across Colorado’s Front Range last week, Xcel Energy made the rare call to implement a Public Safety Power Shutoff (PSPS), plunging communities, ...

An ever-ready crisis communication plan can help make all the difference in how an organization's brand can sustain, recover ...