Physicists and vision scientists are lining up behind a provocative claim: the rich color we call purple is not a property of light at all, but a story the brain tells itself. Light in the real world ...

The color purple has long been a symbol of royalty, creativity, and mystery. But according to science, it's also something else: a figment of our imaginations. While it looks just as real as red or ...

The Color Purple has achieved the second-best Christmas day domestic box office opening of all time with ticket sales reaching $18.15 million. As reported by Comscore, The Color Purple only failed to ...

If you’ve been driving down the road at night and wondered to yourself, “Why are these streetlights purple?” — we have your answer.

With prom season rolling up fast, there are fashion decisions to be made. And when it comes to dresses, one of the most basic decisions is about color. Across the nation, Google Trends data suggests ...