At Meta's Brand Building Summit, the tech giant shared AI ad updates on Reels and Threads that are designed to help brands reach their target audiences during culturally relevant moments throughout ...

Year after year, more advertising platforms push marketers to rely on their AI tools. Meta, which remains one of the most important digital channels for the live entertainment world, has been ...

Meta is updating its ad transparency tools to give vetted researchers and then the public access to detailed information about how advertisers target users with political and issues-based ads. From ...

Meta will collect data from user interactions with its AI tools in order to serve targeted ads across Facebook, Instagram and Threads. There will be no way to opt out of the new policy, which will ...

Meta will start scraping conversations with AI chatbots to gather data for the purpose of ad targeting. The company says this data will be used to "personalize the content and ads" that people see ...

Meta advertising isn’t just big — it’s massive and still expanding. In 2025, Meta’s advertising ecosystem captured roughly 42% of all global social media ad spend — an estimated $87 billion — dwarfing ...

Meta will be hyper-targeting ads for users in most countries by the end of the year, with no opting out. Enjoy talking to Meta’s AI chatbot? Expect some very specific advertisements: The social media ...

Meta is to update its privacy policies so that the company can use interactions with Meta AI to inform the choice of ad placements in Facebook and Instagram feeds. Updates will be presented to users ...