I recently opted in to receive a newsletter from a retailer that has both physical locations and an online presence. Shortly thereafter, I received a welcome message, which is normally a good sign of ...
During the early years, marketing was only handled by a team of highly-skilled and experienced marketers. Today, representing a brand is no longer limited to marketers alone. Employees, vendors, and ...
How can you deal with multiple locations, multiple brands, distributed teams, disparate data sources, branding inconsistency, disjointed workflows—and, as a result, a lousy customer experience and ...
SUNRISE, Fla.--(BUSINESS WIRE)--SproutLoud, the leader in distributed marketing, is proud to announce the launch of new AI capabilities that are being infused into the platform, featuring generative ...
SUNRISE, Fla.--(BUSINESS WIRE)--SproutLoud, an industry leader in distributed marketing automation software, is proud to announce the reorganization and expansion of its leadership team to support the ...
Recent advancements in communication technology continues to grow at unprecedented rates leaving marketers struggling to communicate effectively with clients, and feeling overwhelmed at how to use the ...
Walk down any supermarket aisle. What do you see? Brands, brands, and more brands. And, individually, each has its own equity—along with consumer appeal, value, unique brand-defining characteristics, ...