Back in August I posted a story with a link on the Hitched Facebook page and it reached 48 percent of our fans—you know, the people who "liked" our page so they'd get marriage information effortlessly ...

Hot on the heels of its $26 million Series C funding, Prague-based social media analytics company Socialbakers has made an acquisition designed to bolster its Facebook offering. It’s picked up Chicago ...

Have you ever wondered why a specific piece of news, from a specific friend, appears where it does in your Facebook News Feed? Think about it – say you have 250 friends, how does Facebook decide what ...

Facebook’s proprietary algorithm, known as EdgeRank, determines how or if a post on your business page appears in your fans’ timelines. Unfortunately EdgeRank calculations make it extremely difficult ...

The funny thing? Facebook experiments on us every single day. (Arguably, all advertising works like this!) You might be unhappy to learn that an objective ...

Reaching your Facebook fans is no easy feat, but you can increase the odds of being seen and connecting by strategically playing to the social network 's "Edgerank" algorithm, which decides what ...

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Edgerank, a site that allows you to instantly check your Facebook Edgerank score, has just a launched a revamped version of its site and a brand new paid version. Edgerank Pro allows you to access ...

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For those still in the dark, EdgeRank is Facebook’s secret formula that determines how many people see a brand’s or personal user’s posts in the news feed and how high that particular content is ...

Yesterday at its f8 developer conference, Facebook engineers Ruchi Sanghvi and Ari Steinberg gave what may be the first thorough walkthrough of the underpinnings of Facebook News Feed, the ...

Opinions expressed by Entrepreneur contributors are their own. Reaching your Facebook fans is no easy feat, but you can increase the odds of being seen and connecting by strategically playing to the ...