The update introduces the Fortuna Wave insignia, reflecting authenticity, prosperity and togetherness, shaping visual consistency across digital and physical assets ...

The market for artificial intelligence services is expected to reach $609 billion by 2028 with a five-year CAGR of 21.4% (USD). Growth will be driven by new generative AI capabilities and traditional ...

Kleenex keeps company among the rare brands — like Band-Aid, Tupperware and Thermos — whose names have become generic. Such ubiquity is a double-edged sword: in these cases, awareness is nearly ...

A powerful brand can not only differentiate your business from the competition but also build customer loyalty and drive growth. But how do companies create a robust brand identity in a crowded ...