Walking through any town and you’ll be literally bombarded with colorful signs, the iconic logos of numerous brands that you recognize instantly for who or what they represent. Recently, The ...

Every year companies spend millions of dollars designing and in many cases re-designing their logos. Color plays a huge part in logo design–but what do those colors mean, and what do they say about ...

How have iconic logos evolved over time? Do logo changes tend to correspond to periods of revenue growth for brands? To find out, C+R Research examined the important logo changes of 13 well-known ...

Creating a logo can be one of the most fun—and high-pressure—parts of launching or relaunching a brand. It's the first thing people notice, and there's no doubt that your brand will be judged by its ...

So where do logos come from? It’s both an interesting and useful question to ask. Let’s dive right into it, (or skip to the bottom of the post where you can see our summary with a few big examples in ...

Opinions expressed by Entrepreneur contributors are their own. Close your eyes and picture McDonald’s famous golden arches. Now, imagine if they had been gray. Would the burger chain be the ...

Opinions expressed by Entrepreneur contributors are their own. Close your eyes and imagine Apple’s logo. Now think of Nike’s. How about Target’s? We’re willing to bet that you conjured up images for ...

A good logo is critical for a successful business and no doubt that logos play an important role in making one recognize your brand. Some even call logo as the “face” of a company, as they are ...

Google spent nothing–Sergey Brin just opened up the free graphics app Gimp. Same with Coca-Cola–though John Pemberton’s bookkeeper drew the logo’s Spencerian script by hand. Nike famously gave just ...

Netflix unveiled a new app logo this week: a simple “N,” made with a red band that folds over itself like a strip of celluloid film, or maybe a red carpet. However you interpret the new lettermark, it ...