Because our visual identity represents the university at the very highest level, it’s vital to our brand. These logos act as a signature, an identifier, and a stamp of quality. And they should always ...

The best logos quickly convey your brand’s unique look, feel, and mission. But sometimes, a company has its brand so flawlessly nailed down, only the specific target audience even understands it. Take ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

A corporate identity is the general image a business projects in the minds of customers, investors and employees. The corporate identity is the manifestation of the products, services and values the ...

The new Android logo features a capital "A" in a rounded font that is more closely aligned with Google's own branding. The lowercase "a" was dropped from the logo in order to give it more weight and ...

CAE (NYSE: CAE) has introduced its new logo and brand identity as the company strengthens its mission of equipping individuals with technology platforms and expertise to prepare them for critical ...

In the fast-paced landscape of marketing, the concept of a brand extends far beyond the visual appeal of logos and names. As founder and chief marketing officer of a content, SEO and inbound agency, I ...

After we spotted it passing through some regulatory offices, OnePlus has just gone official with its new logo alongside a revamped brand visual identity that features brighter colors and simpler ...

There is a hierarchy of marks within the UB Athletics visual system that directs how they should be used and with what relative frequency. UB Athletics staff, partners, vendors, suppliers and media ...

A law firm’s brand is the perception of the company in the eyes of potential clients, current clients, former clients, referral sources and others with whom the firm interacts and does business. A ...

Stashfin has rolled out a refreshed logo as part of a broader update to its brand identity. The change marks an evolution of the company’s visual system as it continues to scale its digital lending ...

Houston ISD is undergoing a “vibrant” rebranding and district logo redesign, with one district official calling the current brand identity uninviting and uncompelling. Alex Elizondo, HISD’s chief of ...