AI Max quietly turns all keywords into broad match and blurs reporting, making it harder for advertisers to see what’s really driving their results. A recent test run by the Adalysis team reveals that ...
Welcome to PPC Pulse: this week’s updates focus on creative controls and video delivery across Google Ads. Google expanded beta access to text guidelines in AI Max, allowing advertisers to set ...
AI Max is Google’s latest foray into semi-keywordless targeting. While you need keywords for the system to have a starting place, Google uses signals beyond keywords in deciding how to show ads to ...
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