Comscore is adding Spotify, SiriusXM, Triton Digital, Acast and Libysn to its Proximic targeting solution to build brand-safe ...

IAB Tech Lab, the standards arm of the IAB, has announced new rules to ensure that totals for podcast listeners and advertising numbers from downloads and clicks are calculated accurately.

Comscore says its Proximic by Comscore platform has been integrated with Acast, Libsyn, SiriusXM, Spotify, and Triton Digital in a move to provide transcript-level targeting to programmatic podcast ...

Podcast ad load pulled back in the first quarter of 2026 after a multi-year climb, but the dip appears to be seasonal rather than structural, according to Podscribe’s latest Podcast Performance ...

An update from the front lines of the podcast industry as it grapples with Netflix deals, and how to balance distribution vs.

When ads come on during a podcast, the skip button can start looking quite tempting. So that has to hurt ad efficacy, right? Not quite, according to new research that shows more than half of podcast ...

Narrative podcasts face significant challenges despite their unique strengths. While video podcasting gains traction, ...

Watching videos online is a pretty common thing for most of us, which means that there are bound to be some things that are ...