Historically, public opinion surveys have relied on the ability to adjust their datasets using a core set of demographics – sex, age, race and ethnicity, educational attainment, and geographic region ...

Pew Research Center conducted a series of analyses exploring data quality in its U.S. surveys, specifically those conducted on the Center’s online survey platform, the American Trends Panel (ATP). The ...

If you want to better understand your customers, you may find yourself thinking about putting together a short questionnaire. You might, for example, want to know how satisfied your customers are with ...