According to Truelist referral marketing stats, “People are four times more likely to make a purchase after a referral from a friend.” We trust our friends and what they tell us. So, when they hype up ...

Having a referral program is one of the most effective ways to get more customers down the sales funnel. A study found that referral marketing is trusted by 86% of customers, making it the most ...

When employees recommend someone from their own network, they’re often vouching for more than just skills—they’re bringing in people who they believe align with your organization’s culture and values.

A great employee referral program doesn’t start with flashy bonuses—it starts with culture. If people love where they work and believe in what their company stands for, they’ll naturally want to bring ...

Word of mouth is one of the most effective forms of marketing, but one of the most difficult to control. You can’t force someone to talk about your company, much less give you a good review. But your ...