JCPenney is betting on short stories — and hoping for long-term benefits. Spanish-language media giant TelevisaUnivision has created a short-form “microdrama” for the large retailer, a story told over ...
Morning Overview on MSN
Disney+ and Netflix revive short-form video from a failed streaming app
Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their flagship platforms, Disney+ and Netflix are trying to turn the mobile habits of ...
Zhou Lingyi’s “Content Reconstruction Theory” represents an evolution in creative logic, returning short-form dramas to the fundamental task of storytelling. “Future short-form dramas will not compete ...
Casting for three different short-form audiobooks. Each is around 30 minutes long, with a narrator who also plays a character in the story, with usually two to three other characters around them ...
NEW YORK—Short-form vertical video has exploded across platforms like TikTok, Instagram and YouTube, but a new survey commissioned by Media.net, a provider of contextual advertising technology, ...
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