Snapchat is rolling out a simplified version of the app to some users, the company announced on Tuesday during its Snap Partner Summit, as part of a test to make the disappearing photo app easier to ...

The platform also expanded subscriptions and rolled out generative AI tools, new AR lenses, and upgrades to its commerce, ...

In its third-quarter earnings report, Snap warned investors of "near term disruption" connected to the launch of the new Snapchat. By Alex Weprin Senior Editor Snap Inc. says that its Snapchat app ...

Snapchat's forthcoming redesign merges Stories and Spotlight into a TikTok-like feed. Publishers fear the change will deprioritize their content, impacting ad revenue and visibility. Snap's shift to ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...

Snapchat has released the results of a study it commissioned with GlobalWebIndex (GWI), which compares the platform’s core audience to that of competing social media apps. The findings show that a ...

Snap today announced the launch of a Snapchat app that's designed for the Apple Watch. Snapchat users can now view and respond to conversations right from their wrists. The Snapchat app supports ...