Whether an Outlook or SacSend email, memo, report, slide deck, web page, or other instances, all written communications should consistently model the Sacramento State experience, as well as the IRT ...

The early style guides came in the form of manuscripts and books, mainly out of academia and journalism. They were made for print, in print. Left, Associated Press, 1998. Right, University of Chicago, ...

The DePauw University Style Guide provides writing style standards for publications created for DePauw’s external audiences. Also included are examples of correct grammar and forms about which people ...

As someone who’s deeply immersed in the world of search engine-optimized (SEO) content writing, I hear these statements quite a bit. What I find is that there seems to be a gap between the ...

Rebranding presents a quandary: It's all about change, but customers love consistency. Although a rebrand offers the potential for new markets, more awareness, and stronger positioning, balancing the ...

Looking to scale your content production? Then you'll need guidelines to keep your content consistently on-brand. Learn how to create a style guide here. You’re ready to publish a white paper, but a ...