Camouflage once meant blotchy green uniforms in the woods. Now it shows up on parkas and baby carriers. In Wired, Avery ...

MultiCam is so ubiquitous that you can buy a camping chair or baby carrier in the camouflage pattern. Arc’teryx and Outdoor Research make jackets in MultiCam. Perhaps most importantly, you may see ...

This camo pattern is everywhere. Its origins are as unexpected as its ubiquity. Greg Thompson and Caleb Crye, set out to fix ...