Aaron McDade is a breaking news reporter for Investopedia. He is an experienced journalist who has covered everything from the latest in business and tech news to sports and international news like ...

The dream of programmatic linear TV is getting a boost. On Thursday, Comcast Advertising announced that the cable provider’s linear TV inventory will now be available on a targetable, biddable basis ...

NEW YORK—In a major change for the ad industry, Comcast Advertising will unveil technology that enables agencies and brands to buy targetable, biddable ads on linear TV for the first time. The change ...

National Grid Ventures (NGV) plans to install what it’s calling the world’s first commercially-deployed, 100% hydrogen-fueled linear generator in the world at its Northport Power Plant on Long Island ...

Ad spending continued its shift away from linear TV to streaming during this year’s upfront ad-buying season, but, thanks in part to the growth of free ad-supported streaming services (FASTs), buyers ...

With age comes wisdom—and the women of this year’s 50 Over 50 list are living proof. Knowing what they know now, what would they tell their younger selves? We asked, and they answered. The Forbes 50 ...

In everyday life, many systems obey simple, linear rules: if you pull twice as hard on a spring, it stretches twice as far. However, when we introduce very large forces or complicated interactions, ...

Disney Entertainment co-chair outlines Mouse's content and distribution strategy during wide-ranging Q&A with Ken Ziffren at UCLA Entertainment Symposium Disney has found its distribution equilibrium ...

Linear, an enterprise software maker that competes with many of Atlassian’s products, on Tuesday announced that it raised $82 million in a Series C funding round led by Accel. The round, which also ...