The Holiday Pivot: Why Age-Based Retail Segmentation No ...
17 hours ago · Holiday shopping is shifting as adults buy toys and tweens buy beauty. Age lines are blurring fast, forcing retailers to rethink segmentation and strategy.
Young adults are keeping themselves on their holiday gift lists
Dec 22, 2024 · Nearly half of Gen Z (47%) and millennial (43%) consumers plan to buy gifts for themselves this holiday season, according to researchers at the consulting firm Deloitte. That’s far …
Meet Today's Holiday Shopper: A Deep Dive into the ...
Nov 15, 2024 · Discover who today's holiday shoppers are — from age and income to family status and location. Get vital demographic insights to better target your seasonal marketing campaigns and …
Buying personalized gifts in the U.S. by generation 2024 ...
Nov 25, 2025 · In the United States, around half of Gen Z and millennial consumers said they were more likely to buy/give a personalized gift in 2024, compared to last year's holiday season.
The Impact of Demographic Shifts on Gift Preferences
Apr 10, 2025 · Demographic shifts play a crucial role in shaping consumer behavior, including gift preferences. As populations age, diversify, and change their values, the way people choose gifts for …
35 Gift Industry Statistics and Facts: 2025 Trends & Data
Feb 19, 2025 · Ever wonder what goes into the perfect gift? Our informative guide to top gift industry statistics and facts can school you on the facts and figures.
Which demographics prefer gift cards over traditional presents?
May 26, 2025 · Demographic patterns reveal fascinating insights about modern gift-giving behaviours and consumer psychology. Research data shows that specific populations gravitate toward gift cards …