More to Explore Mattel Digital Games Check out mobile, console, and PC games for fans of all ages, featuring their favorite brands.

We empower the next generation to explore the wonder of childhood and reach their full potential. Check out our top toys from Barbie, Hot Wheels, Fisher Price and more on Mattel.com!

At Mattel Store, we bridge the gap between high-octane fashion and legendary play, curating an exclusive collection for the modern enthusiast. From the ring-ready intensity of WWE superstars to …

In 1969, the company changed its Mattel Creations and Mattel, Inc.: Toymakers brands to simply "Mattel" and launched the "red sun" logo. Mattel also acquired a series of other companies during the …

Mattel is a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world. Our mission is to create innovative products and experiences that …

Jun 22, 2026 · Welcome to Mattel Creations, an elevated collector platform that offers a canvas for the most innovative creators of today and tomorrow to tinker with, reimagine, and re-create some of the …

Give the gift of play with the latest toys from Mattel! Shop from a vast assortment of dolls, vehicles, games, action figures, games, and more from their favorite brands.

Shop our popular brands (including Barbie, Hot Wheels, and Fisher-Price) to find the best toys and gifts for kids — dolls, action figures, playsets, and more.

Find the perfect toy gift for all ages on Mattel.com today! Shop Barbie, Hot Wheels, Fisher-Price toys and more for kids and collectors.

Find the coolest toys from kid's favorite brands at Mattel Shop. Browse the best children's toys, dolls, action figures, games, playsets and more today!