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Educational Psychology
3:57
Khan Academy
Shreena Desai
Instincts, Arousal, Needs, Drives: Drive-Reduction and Cognitive Theories
There are five main theories of motivation. The evolutionary approach looks at the role of instincts, while the drive reduction theory considers how our needs and drives interact. The optimum arousal theory posits that we seek excitement and full alertness. The cognitive approach focuses on rational decision-making, and Maslow's hierarchy of ...
Feb 25, 2014
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